what
We understand conventional, traditional marketing. We also get quite excited about innovative, new ways of communicating with customers.
Copywriting
More
than words, good copy relies on clever, creative writing.
Pictures paint a thousand words; clever copywriting creates even more compelling reasons to engage.
We
create copywriting services for:
Websites
Flyers, brochures, postcards
Case Studies
White Papers
Email Campaigns
...and just about anything else that involves the written word.
PR
We
don’t do the fluffy stuff but we are partial to champagne.
Despite
popular belief, the life of a PR is not all glamour. It involves undertaking
detailed research, a huge heap of legwork and a dog-with-a-bone mentality.
Unless
you have groundbreaking news – in which case securing media coverage is easy –
it’s down to a clever PR to create an angle that generates attention.
We
do attract attention for our clients by working on a retainer or project basis.
We don’t do ad-hoc PR because it doesn’t work, better to spend your money on the fizzy stuff.
Marketing
Companies now recognise that a website and a strong presence on the Internet is essential to drive enquiries and increase sales.
Adapt Communications excel in providing integrated digital marketing solutions to:
Increase visitors to your website
Maximise online exposure
Convert visitors into customers
Improve customer retention
Call us now to plan your web strategy, develop an attractive and impressive web presence, sustain existing customer relationships and capitalise on new marketing opportunities.
Branding
Branding
matters more than you think.
Research
shows that you can combine a me-too, average product or service with a strong
brand and enjoy great success. Conversely, you can have an amazing product or
service and a mediocre brand and it never really takes off.
Branding
is not just about a pretty logo. Branding should take into account advertising,
colours, imagery, marketing sales, values and people. Good branding should
influence your customers on an emotional level; it should evoke a collection of
perceptions in their mind.
What does your brand say about your business, and more importantly, is anyone listening?
Strategy
Great marketing results don't happen by accident.
A good marketing plan consists of a carefully considered strategy; looking at where the business
is now, and where you want it to be and a tactical element, looking at how you
intend to get there, taking into account available budgets,
skill sets, time and a whole heap more.
A
good marketing plan is essential if you want to ensure the best possible
outcome. We can help evaluate your marketing plan, create a new one or work
with you to ensure a positive outcome.
Contact us now to discuss your marketing strategy
- adaptcomms: Just been chatting with one of the owners of @FROMThame about their new products. Note to self - must plan next visit. More...
Blog
- It started with a hint of something special, a teaser of more to come. Sophisticated, seriously good quality and dare I say, a hint of sexy. I’ll bet your mind is boggling with all manner of ideas, so would you be surprised to discover I’m talking about the latest business card offering from that clever [...] More...
